About

You deserve a partner who understands you.

You’re looking for a partner who stands by your side, understanding your needs and aspirations.

We’re dedicated to your success, guiding you with expertise and genuine care every step of the way.

Discover how our journey is all about empowering yours.

Some Common Myths

We’ve all fallen prey to some misconceptions about what works on social media, often without realizing it.

Posting cool pictures is your strategy

Some of us rely on having cool pictures — that’s what sells on social media, right? (Not to be confused with “likes.”)

You don’t worry about the captions, tags or hashtags

How hard can it be to write a quick caption? You made it through school, right? But, marketing for business does NOT have the same rules as posting on social for yourself.

Or maybe you hate writing — or don’t think you’re good at it — so you avoid it.

The Real Deal

There’s no magic bullet for best practices for social and web marketing. It takes time and motivation to learn all that. Plus, writing catchy copy for the web is a specialty, which you may ignore if you hate writing or think you’re not good at it. 

It’s also easy to feel overwhelmed by the ever-changing technology, features and rules, and just feel unsure whether it’s working to bring in customers, sales or donors. 

What you really need is a thoughtful strategy.

With a good marketing plan, strategy and an expert on your side, you can get on your way toward making the impact you got into this line of work to make. 

What you need is help to figure out what works and doesn’t, then do more of what works and ditch the rest. That’s how you’ll reach more people, bring in business and get back to enjoying other aspects of your company and life.

And THAT’S where I come in.

I love telling stories! People want to do business with other people and stories are the best way to connect with your people.

Before I got into this field six years ago, I worked in the corporate world — in marketing and communications — and journalism before that. I’ve always gravitated toward marketing, and social media in particular, because I like the psychology and social aspects of it.

My mission is to help people understand what’s going on around them so they can make better decisions to meet their goals for their businesses and themselves. What lights me up is getting to know people, building relationships and sharing knowledge that can help.

I became a certified social media marketer and started this business because I want to teach others how to harness the power of online marketing to help more people themselves, using their talents and know-how. 

Some organizations I’ve helped include:

So my question to you is … are you ready to grow? To reach more people who need exactly what you offer? 

I want to help you do that! If you’re ready to see how, let’s talk!

Deboarah Finestone Standing with hand on hip

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