Do my videos need to be flashy or polished?

Along with Michael Bruner of Brogan Video, we asked our audience for their biggest questions about video marketing and social media, and one person asked, “How uptight should I be about a flashy end result?” (That’s verbatim!)

He said he sees lots of informational videos with cinematic music, multiple camera views, and b-roll cuts that take a lot of editing. What’s worth doing?

Watch this video for our answers!