Do you know what’s way better than you talking about how good you are at what you do? Getting other people to talk about how good you are at what you do! That’s where testimonials and case studies help.
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How much video to you use as part of your social media marketing?
I’m sure you’ve heard a thousand times that video is more powerful – that the algorithm favors it and that our brains favor it. There are so many statistics showing how much video increases traffic and sales.
Here’s an example from my client who just had an experience that illustrates this really well.
Engagement: the social media kind, not the getting married kind.
Engagement might just be the best reason to look at your metrics because it tells you whether your audience is liking your stuff.
The Difference Between Video Options on Social Media
Through this three-part series on video marketing, I discuss the different types of video that you can create to help market you and your business: recorded video, going Live and Instagram Reels.
This strategy works better than hope marketing
Here’s a tool that’s a required part of your marketing plan — a strategy that takes your ideal client on a journey that gives them every reason to want to work with you.
What Makes the Most Effective Testimonials, Part 2
Testimonials are one of my favorite types of content in marketing because there’s nothing better than someone ELSE saying you’re awesome at what you do. But there are several ways to get them and use them, and pros and cons to different methods.
What Makes the Most Effective Testimonials, Part 1
Testimonials are one of my favorite types of content in marketing because there’s nothing better than someone ELSE saying you’re awesome at what you do. But there are several ways to get them and use them, and pros and cons to different methods.
How Getting a Housekeeper is Related to Growing Your Business
Imagine how great it would be to have someone else do the tasks that you don’t enjoy doing, aren’t your specialty and, maybe, you aren’t very good at.
Is This How You Feel When Doing Your Social Media?
Do you feel stressed out or stress-free when you work on your social media?
Do you feel like you’re spending a lot of time on it? And ever get that nagging sense that maybe it’s not working?
Why You Should Check Your Metrics Regularly
Here’s a good example of why everyone should look at their metrics regularly.