Do you ever find yourself avoiding your social media? Then I think you may find this really helpful!
Tag: social media marketing
3 Ways to Find Followers
Here are some of my top responses to one of the most common questions I hear, which I bet you’ve asked yourself – how do I grow my following?
Bust the 3 Biggest Myths about Social Media on Aug. 31
Do you feel like social media is a waste of time for your business?
What I’ve found is a lot of small business owners have beliefs rooted in misconceptions about what it takes for social media to be successful to a small business.
Come learn what these big myths are … and why they’re wrong.
The Impact I Want to Have
It’s my birthday, and I always use this milestone as a time to think deep about where I am in my life. How far I’ve come and what I still want to achieve.
And one thing I’ve found myself thinking about a lot lately is, what’s my contribution to the world?
How Testimonials and Case Studies Help Market Your Business
Do you know what’s way better than you talking about how good you are at what you do? Getting other people to talk about how good you are at what you do! That’s where testimonials and case studies help.
How much video to you use as part of your social media marketing?
I’m sure you’ve heard a thousand times that video is more powerful – that the algorithm favors it and that our brains favor it. There are so many statistics showing how much video increases traffic and sales.
Here’s an example from my client who just had an experience that illustrates this really well.
Engagement: the social media kind, not the getting married kind.
Engagement might just be the best reason to look at your metrics because it tells you whether your audience is liking your stuff.
The Difference Between Video Options on Social Media
Through this three-part series on video marketing, I discuss the different types of video that you can create to help market you and your business: recorded video, going Live and Instagram Reels.
This strategy works better than hope marketing
Here’s a tool that’s a required part of your marketing plan — a strategy that takes your ideal client on a journey that gives them every reason to want to work with you.
What Makes the Most Effective Testimonials, Part 2
Testimonials are one of my favorite types of content in marketing because there’s nothing better than someone ELSE saying you’re awesome at what you do. But there are several ways to get them and use them, and pros and cons to different methods.